Google Analytics gets real time statistics

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Google’s extremely popular suite of measurement tools, Google Analytics, has had a number of revamps over the past few months, most notably with the introduction of real-time statistics and figures that give you instant information about who’s visiting your website and how they’re engaging with your social media content.

Creating a bespoke Linkedin company page

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We’re often asked how companies can stand out on Linkedin. Yes they can create informative pages with good content and links to external websites and social media channels, but what about on the platform itself?

A guide to Facebook’s four key f8 changes

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Last week at Facebook’s annual f8 developers conference, key representatives from the social network and its founder Mark Zuckerberg himself made a number of big announcements about the ways the platform will be changing in the near future. These changes include a new look and feel personal profile, less focus on the Facebook “like” and…

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Payvment: Understanding Facebook commerce options

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Many businesses with Facebook pages write about the products and services that they offer on the social network so fans can find out more about their companies. They then include links through to their external websites, so if someone wants to find out more or even purchase something, they can do so quickly and easily….

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3 Useful cloud storage services for small businesses

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When people refer to storing content in the “cloud”, it means keeping things on the internet so you can access them from anywhere, regardless of the device you’re using instead of keeping it on your hard drive. So, if you realise you need a document you’ve been working on from your home computer but only…

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The importance of Google Place reviews

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Here at Codastar we help clients optimise their Google place pages, which makes their businesses visible in important local searches. One of the main components of these local searches is a review section, created by users that have visited or had contact with your company, whether that be someone who’s eaten in your restaurant or…

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