Facebook changes Places and gives users more control

Posted by & filed under Codastar News.

Facebook has made a number of changes to its services and features over the past week which, according to specialist blog All Facebook, will mainly have an impact on the way Places and location-based updating will work and also how users share content with one another.

Emails are still important

Posted by & filed under Codastar News.

While companies of all sizes have been realising the increasing business potential of social media, SEO and online marketing, email marketing is also on the rise. It’s important not to overlook the basic email as both a broadcasting and promotional tool. As long as you constantly review what you’re sending to your clients, customers or…

Read more »

4 New Google services and why they matter

Posted by & filed under Codastar News.

One of the great things about online search giant Google, is just how innovative they are. It’s clear that all areas of the company are constantly striving to bring more products and services to its users, as well as continually improving the way everything currently already works. There are new services added to Google’s offering…

Read more »

How to make Facebook your referral network

Posted by & filed under Codastar News.

Do you depend on referrals from word of mouth and other kinds of recommendations to acquire new business connections and customers? Companies of all sizes across every industry find that a lot of their new business comes from a recommendation, whether it’s from an old customer, through networking organisations like the IOD, BNI and 4N…

Read more »

10 Useful home page design tips

Posted by & filed under Codastar News.

Many different online publications and web design agencies publish “rules” about the best ways to design a business’ website. However, it’s often not that simple and what might work for one company may not fall in line with the overall brand or objectives of another. So, we’ve written up a list of 10 useful tips…

Read more »

Facebook launches business guide

Posted by & filed under Codastar News.

Facebook has launched an official guide for businesses hoping to make the most of the social network. Despite Facebook allowing businesses to sign up for pages and buy ad space for some time now, last week it set up Facebook for Business, a dedicated area containing information and how-to advice about setting up pages, ads…

Read more »

Contrast Rebellion: The importance of high contrast fonts

Posted by & filed under Codastar News.

It doesn’t matter how great your business is, what products or services you offer, or even how appealing the layout of your website looks, if the text isn’t readable then people are going to quickly click away and look somewhere else. There are obviously a range of factors that would make text unappealing for visitors…

Read more »

Understanding YouTube promoted video

Posted by & filed under Codastar News.

YouTube’s promoted videos feature enables anyone who creates video content to promote their videos across the whole YouTube platform, especially at the very top of search results and in the “suggested videos” sections. For instance, if someone searched for “cars in London” a video about your garage could come up at the top of search…

Read more »

How to merge Facebook pages

Posted by & filed under Codastar News.

If various people or agencies have helped you set up a social media presence for your business over the last few years, you may find yourself with more than one Facebook page. You then have to make a decision which to use, which can be irritating if both have a dedicated following. So, we suggest…

Read more »