The importance of analysing user experience

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Companies we speak with usually understand what they need from an online marketing strategy. They want a well designed website, consistent and branded social media channels, a sound SEO and web marketing plan as well as good quality content and these are all things which are vital to maintaining a strong and consistent brand online…

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Should you run a Facebook competition?

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Many of the best Facebook pages have a simplistic design, yet are filled with engaging calls to action, plenty of things visitors to the page can do, such as ‘like’ your page, visit your website, go and view your portfolio elsewhere, or even take part in a competition. Online competitions are, for some companies, a…

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Useful apps for small businesses

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If you’ve got a smart phone there are countless applications available to you regardless of which operating system or device you happen to be using. However, it can be almost impossible to find the right app to suit you, one that has a simple interface, is of a high quality and really delivers on its…

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How to prevent and solve website malware infections

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Malware infection is usually associated with scripts disrupting personal computers. However, there is a rapidly growing strain of malware designed specifically to infect websites. Basically, a malicious piece of coding is added to your website page’s code without you even noticing. The website may function as normal on the outside. However, anyone visiting your website…

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Facebook pages can now be tagged in photos

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Ever since Facebook introduced new features for Pages back in February, such as liking other pages and adding new photo strip functionality, even more gradual developments have been implemented. One feature that’s particularly noteworthy is that Pages can now be tagged in personal or page status updates as well as photographs. For example, from my…

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How many pages should your website have?

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When we help clients to set up their websites we are often asked how many pages it’s best to have, whether they should keep things minimal with a handful of pages, or add lots more information with ten or more! There’s really no sure-fire answer to how many pages your website will need, but there…

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Can you delete comments from Twitter and Facebook?

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Many people in the online industries discuss the importance of social media, especially how setting up a Facebook page or writing on a blog can help companies connect and engage with customers and potential clients. But what happens if this positive, two-way online conversation turns negative and people leave offensive comments and remarks? The truth is…

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