Search engine Marketing (SEM) London
Search Engine Marketing (SEM) has revolutionised the way we find products and services.
The most common way that people will find your website is through a search engine, such as Google, Yahoo or Bing. They will not be looking for your company, only your services, and therefore it is vital that your business is as search-friendly as possible.
There are two ways to ensure that your business is a prominent result in searches:
- Search Engine Optimisation (SEO) – (this also includes all strategies involving link building, social media, videos etc.)
- Pay per click (PPC) – a keyword-based advertising model
Search engine marketing (SEM) | SEO Explained | SEO Process | Results, Track Record | Link building: Why and How | SEO copywriting | Pricing | Claim your free SEO report worth £350 | Social Media Marketing | Getting started on Facebook | Traffic Statistics Analysis | The Cycle of Success | When to use PPC | PPC process | Campaign Management |