Anyone who has an understanding of SEO (Search Engine Optimisation) or struggled to achieve those highly sought after top results and rankings, will know it is a constant race to stay that one step ahead of your competition. As SEO Sepcialists, seo agency in London, we’ve put together some ‘top tips’ (5 to be exact!)…
Posts Tagged: search engine optimisation
Forget the ‘Barrel Roll’ … does Google Search have us over one?
No matter where you seem to turn online – Google is always there at the forefront of, well, everything. Social Media, Search, Maps…even in the ‘real world’ they are even there with an increasing number of mobile/tablet devices. Of course; their number one outlet is for search – be you a company or a consumer…
The Key to Keyword Research
There is no escaping it – keyword research is one of the most vitally important parts of your SEO marketing campaign, and it is one of the most common areas that corners are cut, having a massive impact on your search strategy. Without research, you could be targeting the wrong keywords altogether, or maybe not…
4 New Google services and why they matter
One of the great things about online search giant Google, is just how innovative they are. It’s clear that all areas of the company are constantly striving to bring more products and services to its users, as well as continually improving the way everything currently already works. There are new services added to Google’s offering…
Minimal website design and higher Google rankings
A major trend in web design is to have a very clean and simplistic home page with minimal text content. Instead the focus is on large typography, pictures, video content and large icons that lead the user to other sites and pages. Although this style is visually very appealing, it’s important to remember that Google…
How many pages should your website have?
When we help clients to set up their websites we are often asked how many pages it’s best to have, whether they should keep things minimal with a handful of pages, or add lots more information with ten or more! There’s really no sure-fire answer to how many pages your website will need, but there…
Why creating unique online content is important
There are many reasons why original and unique content is important when you’re setting up a website or maintaining a regular blog. Firstly, Google knows when you have re-published content, then there’s also a range of software available to find duplicate content elsewhere, regardless of the size of your website or where in the world…
Understanding Google local search marketing
Google is a global search engine, but increasingly search professionals are noticing that more and more people are using Google for smaller, local searches. Instead of just searching for “restaurant” which would show millions of results, users search for “restaurant London” or something more specific like “restaurant Kensington and Chelsea” or something even more specific,…
Is Affiliate Marketing Right For You?
The affiliate marketing model is a method whereby one business rewards another business for sending them customers, visitors, and/or sales. The reward usually consists of a percentage of said sale, namely in the form of commission. In the right markets, there is great potential to make a lot of money – but is it right for…