The world of digital marketing has become increasingly competitive over the past few years, and as of late it has taken its biggest hit yet. Not from other agencies of course. Oh no. There has been a disturbance in the force. Google have gone to the dark side, and on top of their ever changing…
Posts Tagged: google analytics
Analytics for Social Media.
You probably already use Analytics and are familiar with its outlay, and the pro’s for using such a tool. But did you know the Social benefits you can get from it too? With Social Media being an increasingly important marketing channel, measuring your results is something your business can simply not do without.
Google Analytics gets real time statistics
Google’s extremely popular suite of measurement tools, Google Analytics, has had a number of revamps over the past few months, most notably with the introduction of real-time statistics and figures that give you instant information about who’s visiting your website and how they’re engaging with your social media content.
Google Analytics adds social engagement stats
Google Analytics is an invaluable tool used by individuals and businesses in order to see exactly how their website is performing. From how many clicks a specific link gets each day to what people are searching for, Google Analytics is a very comprehensive tool and can provide you with a large amount of data. Therefore,…
Analysing your Analytics
It is well renowned in today’s digital market that to any organisation, consumer analysis is crucial to building a successful marketing and sales strategy. But with a recent study by Marketing Week showing that a shocking 29% of marketers admitting to making fewer than a quarter of their decisions based on facts and data, are…
Why you need to understand Google Analytics
Many organisations spend time setting up a website, adding content and expecting visitors to like what they find. Some receive great feedback and can promote their business and even sell products and services this way. However, there’s only so much you can gauge from this kind of one-way interaction and it’d be much more beneficial…