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5 Simple Steps to Optimise Your Google Shopping Feed.

With all the changes over at Google HQ recently, as a business it can be pretty hard to keep up and know what’s what when it comes to retailing. Where do you even begin?

We’ve put together 6 simple steps to guide you through Google Shopping, and how to make the most of your brand.

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How to Setup the Correct Business Page for your Facebook Profile.

Okay. So you’ve just started a business, a group, a discussion. Now what? You head on over to Facebook, with the idea of creating the perfect place for excitement and extravaganza. But… which do you chose? Which page is the most suitable, the most flexible; the perfect profile page?

It can be a bit of a minefield when you first join up, so we have put together a little guide for you to help you along your merry Facebook way….

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YouTube’s Redesign: One Channel, One Vision.

They are well on their way to making 2013 the “Year of Youtube” with yet another redesign, but this one seems set to stay!

Available to all users after a trial to a select few (with full roll-out to brands in the Summer), the new look layout is one that is suited to all devices, as the trend for its use on mobile and tablet rockets day by day (and one that will only ever increase for many years to come…)

“So what is really new?!” we hear you cry – and for good reason! At first glance, it may not seem aesthetically all that different, but once you start exploring and engaging, there is a lot more that meets the eye. We have put together the 5 key things you need to know about YouTube’s new look.

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Portfolio Review: Clean 4 You Social Media Design

Clean 4 You Social Media Package

Clean 4 You came to Codastar with the view to “clean up” their social platforms, to remain competitive in an increasing competitive industry.

First up was their Facebook page, with a cover banner and “About Us” tab. The new look gave them an eye-catching page with a comprehensive covering of all their services and customer testimonials – an important aspect of  a customer-centric industry such as cleaning.

The cover design lent itself well to the other networks (Twitter, Linkedin Services and Google+), creating a unified look across all the networks.

Linkedin was developed with a variety of ‘services’ available to customers, a network that is all too often neglected by business, but can now be used as a key tool for customer generation and networking.

Twitter and Google+ are both maximised on the large visual nature of the profiles, including clear calls-to-action in their covers and backgrounds.

By creating investing in their social networks, and creating one consistent image across all platforms, Clean 4 You have a professional branding socially, encouraging cross network communication for all their customers – old and new.

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Everything You Need to Know About: Facebook EdgeRank.

There has been a lot of talk in the digital press recently about EdgeRank, the good, bad, and of course the downright ugly side of the back office Facebook analytics. With this in mind, we have put together the definitive guide to EdgeRank with absolutely everything you need to know from its  positive pro’s to the pitiful problems. 

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