Category Archives: Codastar News
How Google finds and responds to duplicate content
In the past we’ve discussed the importance of unique online content across websites, because if you duplicate any kind of content Google will be able to find it and could penalise your site in search rankings. But just how does … Continue reading
What squeeze pages are and why they matter to online marketing
What are squeeze pages? Squeeze pages can differ depending on which web team has created them, but they are often single pages which have been made to gather opt-in email address details from visitors. Here’s an example of a squeeze … Continue reading
How to optimise headlines for better SEO
When we talk to businesses about writing headlines, whether it’s for a section of their website, a blog post or a press release, we often find that people want to use far too many words. Yes, it’s important that anyone … Continue reading
What are QR codes and why are they important for businesses?
QR (or Quick Response) codes have been appearing in more and more places over the past few month, however, they’re not just quirky barcodes, in many ways it’s important that your business understands them and how they might be useful … Continue reading
