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How to Get the Most from Linked In

Posted on February 16, 2012 by sarah

When it comes to Social Networking, it is safe to say that Linked In does get the least publicity, and in comparison to the Twitter’s and Facebook’s of the world, I think we are all a little guilty of neglecting it somewhat.

But with 122 million members, and a recent study showing that 22.5 million uses platforms such as Linked In to discover a new brand or company, and to learn about these brands and their products, that is a lot of opportunity that could be passing you by.

Here are some quick pointers to make sure you are in the right direction to getting the most from your Linked In experience:

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6 Things You Need to Know About Facebook’s New Timeline

Posted on February 7, 2012 by sarah

Here at Codastar, we tend to stand on the more professional side of the social media circle, but with Facebook rolling out their mandatory timeline to everyone’s personal profile over the next few weeks, and Founder Mark, fellow Marketers, and Social Media Moguls talking of nothing else, we just had to join the conversation!

So, before the chances hit your page, here is your chance to swat up on whats new and how they will affect your profile and the bigger picture. Check out our Top 6 Updates you’ll need to know before it hits your screens: Continue reading →

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Tag Clouds: All you Need to Know

Posted on February 3, 2012 by sarah

When you visit a website, do you see a list of seemingly random keywords and phrases in different fonts and colours?  That is what is known as a ‘Tag Cloud’.

A Tag (according to Wikipedia) is“a (relevant) keyword or term associated with or assigned to a piece of information (e.g. a picture, article, or video clip), thus describing the item and enabling keyword-based classification of information…. A tag cloud is a visual depiction of the tags (topics) on a website”

In laments terms, tags are like category labels, much like sections on an online media store. They help you find similar articles, posts and blogs that have something in common. Tags are usually listed alphabetically, Continue reading →

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How to Get the Most from your Landing Page

Posted on January 30, 2012 by sarah

Its a tough time out there, financially speaking. Campaigns are cut, budgets belted, and “money management” seems to be on the tips of everyone’s tongues at the monthly meetings.

In the past, websites were built, and clicks were sent directly to the homepage of said site. Nowadays, companies invest thousands of revenue into tailored and specific landing pages for every keyword and every advert, leaving the smaller more money-conscious business behind. Or has it?

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A New Social Look for Chalet 11: Facebook Page Design Review

Posted on January 27, 2012 by sarah

After a complete renovation at this boutique Ski Resort, the team at Chalet 11 came to Codastar looking for a new image for their Social side – specifically; their Facebook page.

facebook page design agency

The Chalet at 11° East is a luxury, exclusive ski resort in Austria, and naturally wanted their Facebook page to reflect their upmarket image. Codastar were quick on the case, and designed a sleek and sophisticated look to compliment their online image, as well as attract their targeted customer base.

With scrolling images showcasing their stylish accommodation, and prominent contact details to maximise customer conversion, Chalet 11 stand out ahead of their competition, and have increased their online social presence ten fold.

We are currently running a fantastic value Social Media package for all your design needs. If you would to find out more about this, or any other of our services, then please get in touch with us here at Codastar.

 

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